eCommerce major, Amazon India, has launched a card-less EMI option using Amazon Pay through which customers will be able to purchase high value items without using credit card.

This offer has been launched keeping in mind the festive season and to take on Walmart owned Flipkart and attract more customers.

“Amazon Pay EMI is the hassle-free way to get instant credit, via a completely digital process, for purchases using EMI on Amazon.in.”

The new cardless credit facility offers an EMI from INR 8000 to up to INR 60,000 over a period ranging from 3 to 12 months for any purchase made through Amazon.in.

Amazon customers need to complete a one-time setup process in order to avail the Amazon Pay EMI payment option checkout on Amazon.in to make payments over EMIs ranging from 3 upto 12 months.

Customers will also be able to keep a track of their purchases, repayments from a dashboard of this payment mode. Here are all the things you need to know about this new payment option from Amazon.

Steps to avail CardLess EMI Option

Amazon Pay EMI is available only for mobile platforms. The payment mode is applicable for single item purchases and the minimum purchase amount is INR 8,000 to avail Amazon Cardless EMI facility.

The e-commerce giant claims that users can get credit within 60 seconds and there are no processing fees or hidden charges of any kind. However, the feature is applicable only on single item purchases without an exchange offer.

Here customers need not to enter any credit/debit card details such as credit/debit card numbers etc.

1. Go to Amazon Pay EMI registration page on your Amazon.in mobile App
2. Tap on Amazon Pay EMI > Register
3. Provide your PAN and Aadhaar/Virtual ID (VID) details for verification
4. Complete the process of verification by entering the OTP received on your registered mobile number
5. Now Amazon sends an approved Amazon Pay EMI limit on your screen
6. Choose the auto-repayment option by selecting the debit cards from banks mentioned by Amazon
7. Link your bank account/debit card to process your monthly EMI repayments whenever you use this limit for booking
8. You will be charged for an amount of up to INR 5 to verify your details. This amount will be refunded to you in 3-5 business days

To be eligible for this facility, a customer needs an Amazon ID, a valid Aadhar or PAN card and a bank account. Banks currently supporting this facility include Canara Bank, Citi Bank, HDFC Bank, ICICI Bank and Kotak Bank.

Recently, Amazon pay acquired app aggregator Tapzo and invested in ToneTag for contactless payment.

Image credit- Canva